The SoCal Incubation Program at L.A. Libations is dedicated to nurturing and accelerating the growth of beverage startups in Southern California. Our mission is to provide support, resources, and the industry expertise required to propel our brands toward long-term success.
WHO WE ARE
The SIP program is a dynamic and forward-thinking powerhouse dedicated to driving innovation and securing victory in the fiercely competitive Southern California beverage space. With a keen focus on long-term brand viability, we are committed to pioneering fresh, groundbreaking strategies that empower brands to thrive and flourish in this dynamic landscape. Join us on a journey of growth and innovation as we redefine the future of the beverage industry in Southern California and beyond.
Our retail relatIonships
Cultivating Beverage Innovation
In an extremely competitive beverage landscape, new brands need concentrated distribution in strategic retail outlets in order to build brand awareness and gain traction in the Southern California market. We ensure that in-store displays are eye-catching and driving continuous trial.
#TasteTomorrow Innovation Coolers
Placed at Sprouts, Jimbo’s, and 11 strategic independent accounts throughout LA, our innovation cooler display program gives emerging brands a showcase style 3-month placement in high traffic impulse zones of the most influential retailers. Not only drawing the attention of shoppers looking to discover and try new items, but also assisting brands in securing permanent placement after the program period.